What does a great year look like?

Set the number you are chasing. Apex sizes everything else, the markets, the budget, the lead plan, off this.

Target GCI . next 12 months

$450,000

that is roughly $18.0M in closed volume

Annual GCI target $450,000

$120K$1.5M

Timeframe 12 months

6mo24mo

Transaction goal

closings in the window. Roughly 2.0 a month.

Pass 2 . Markets

Where do you win deals?

Add the cities and zips you farm. Star your home turf. Apex geocodes each one and pulls live median price so the lead plan is priced to your ground.

Add at least one market to keep going. You can change these any time.

Tap the star to set your primary market. The lead plan weights it heaviest.

Pass 3 . Ideal client

Pick the buyers and sellers you want more of. This shapes the audience and the creative Apex builds for you.

BuyersHelping people purchase

SellersListing appointments

LuxuryHigh end and estate

First timeNew to ownership

Typical price band

Under $400K $400K to $900K $900K to $2M $2M plus

Final check

Goals

GCI target$450,000

Timeframe12 months

Transactions24

Volume$18.0M

Markets

Primary median$0

Ideal client

Price band$400K to $900K

Nothing locks until you confirm. These numbers shape your lead plan on the next step. You can adjust any of it later without re-doing intake.